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Fashion

What is Black Friday?

Black Friday is a big event every year, where brands promote the famous weekend with attractive sales around November, generating queues and sometimes brawls between customers. But where did Black Friday get the name? And how did it start?  “Black Friday” was first used by two investors, Jay Gould and Jim Fisk, in September 24th, …

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The wonder material saving the world right now: why we love hemp

The wonder material saving the world right now: why we love hemp When we buy clothes, we think of numbers: how much does this dress cost? Can I get a deal on these shoes? But there are numbers most of us don’t consider: it takes 2,700 litres of water to make one cotton T-shirt, and …

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The Five Best Sustainable Clothing Stores in London

The Five Best Sustainable Clothing Stores in London MabiSwimwear brings you the five best sustainable clothing stores in London. These eco-warriors champion the latest ethical fashion brands of 2018!   THE KEEP BOUTIQUE 32/33 Brixton Village Coldharbour Lane London SW9 8PR @thekeepboutique Ethos: A curated selection of ethical fashion. Brands with integrity. Clothes to keep. …

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Do you wear rainforest-free clothing?

Do you wear rainforest-free clothing? Rainforest-free clothing may not seem that big of an issue, however, sacred old-growth rainforest trees could be hidden in your favourite sweater. Remember, rainforest-trees are crucially important to our eco-system because not only do these trees provide a home for millions of species, they provide 20% of the worlds’ oxygen.  Good …

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Is clothing rental the answer to the unsustainable fast fashion industry?

As we know fast fashion has changed the clothing and textiles industry into an ever-changing cycle, due to the throwaway culture that we have developed as fashion consumers. We are always looking for the next on trend piece to fill our wardrobes at an affordable price, but the consequences of this mentality are now proving …

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“Greenwashing”

Ethical Fashion says NO to Greenwash MABI is a sustainable and ethical fashion brand which uses a biodegradable fabric which can be recycled, is sustainably sourced and is environmentally conscious. Lately it seems a lot of brands have decided to go “green”, announcing sustainable behaviours and ethical actions which don’t represent their whole brand or …

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Why is MABI a sustainable brand?

Fashion need more sustainable brands…   Why we need to bet for a sustainable brands? Fashion evolved from 2 fashion seasons, Spring /Summer and Fall/Winter, to now approximately 52 micro seasons, turning it into one of the dirtiest industries in the World. Supply chains are often carried on with minimal vigilance where the labour force is …

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Be MABI with us

MABI is a luxury sustainable and eco-luxury beachwear company, made in exotic Brazil and based in the cosmopolitan centre of London. The brand was founded by Maristela Soares, with her love for high fashion, inspired from rich and artistic natural wonders, she works with a conscious mind towards the environment and ecosystem.   Where are Mabi’s …

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