We are nature lovers. Inspired by all the beauty contained in our planet Earth, we believe that fashion can be a force for good and the perfect way to spread the word for environmental conservation.
For years, we have exploited our planet’s natural resources. We have taken the soil, the food, the water, the air and all the gifts that planet Earth provides us for granted. Some people even believe that we are entitled to just take and take from it without a thought of nourishing it back. We are simply not; it is time to give back to the Earth. We need a healthy ecosystem not only for our quality of life, but also for our very own survival. It is time we stop, rethink and transform the way we live and do business in order to support biodiversity, so all of life can continue to thrive on this beautiful planet for many years to come.
MABI is always in search of the ultimate and most eco-friendly materials, contributing to green initiatives. As a result, in spring 2017, the moment our brand was conceived, we teamed up with “Iniciativa Verde”. This initiative is part of the Carbon Free Project, which neutralizes MABI’s carbon emissions and fight deforestation by planting native trees in preservation areas. Through these programmes, we aim to replenish landscapes by planting trees in the Atlantic Woods in the most damaged areas of Cantareira.
We need standing forests not only to ensure balanced climatic conditions on our planet, but also to enable us to continue enjoying the wonders that nature offers us. We are all connected, what happens in nature will directly impact our lives. Preserving our forests means preserving life.